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Sr Manager, Business Development at Definity, Toronto

definity jobs logoDefinity·Toronto, ONfull time

Posted: July 11, 2026

Apply for this jobExpires: August 27, 2026

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AI Summary

The Senior Manager, Business Development at Definity in Toronto leads consolidated corporate partnerships across Sonnet and Petline brands. This strategic role drives impactful growth and long-term partner value. Key duties involve overseeing distribution partnerships and ensuring financial performance. Top requirements include over 10 years of experience in strategic partnership management and strong financial acumen.

About the Opportunity

This pivotal Senior Manager, Business Development role at Definity, located in Toronto, Ontario, offers a unique opportunity to lead the consolidated corporate partnerships function across the Sonnet and Petline brands. The successful candidate will provide strategic leadership and oversight, actively managing a portfolio of over 40 corporate partnerships. A core responsibility involves driving partnership growth and distribution strategy, including launching new distribution partnerships with measurable impact. This requires close collaboration with Marketing, Operations, and other internal teams to ensure successful partner onboarding and activation. The role also focuses on partner value optimization and retention, maximizing the value extracted from each partnership through strategic engagement and performance tracking. Recommendations on partner growth, transformation, or exit strategies will be crucial for long-term success.

A significant aspect of this position is financial accountability. The Senior Manager will own and interpret the P&L for each partnership, ensuring that financial performance aligns with original business cases and investment expectations. Monitoring return on investment (ROI) and providing insightful financial analysis to senior leadership on partnership profitability are key duties. Furthermore, the role involves internal enablement and collaboration, identifying enablers and blockers to partner success, and recommending operational or structural changes to support long-term growth. Fostering a culture of collaboration across departments is essential to support overall partnership success and contribute to Definity's strategic objectives in the Canadian insurance market.

Candidate Profile and Definity Culture

Candidates for this Senior Manager, Business Development position should bring a robust professional background, ideally with over 10 years of experience in strategic partnership management, business development, or corporate account leadership. A proven track record of managing complex partnerships and driving measurable outcomes is essential. Strong financial acumen, demonstrated by experience interpreting P&L statements, is a critical requirement. Exceptional communication and stakeholder management skills are necessary for fostering successful corporate relationships. Experience working cross-functionally with marketing, operations, and executive leadership will be highly valued. While not mandatory, prior experience within the insurance or financial services sector is considered a significant asset, providing valuable industry context for this strategic role.

Definity, a leading Canadian insurer, offers a dynamic and inclusive work environment. The company embraces a hybrid work schedule for most roles, promoting flexibility. Employees can participate in a company share ownership program and various incentive plans tied to individual and company performance. Comprehensive pension and savings programs, including company-matched RRSP contributions, are provided. Definity fosters a culture of giving back through paid volunteer days and matching charitable donations. Continuous learning is supported with educational resources, tuition assistance, and paid time off for exam preparation. The company is committed to inclusion, diversity, and equity, offering employee groups, support for gender affirmation surgery, access to BIPOC counsellors, and programs for working parents. Definity has been recognized as one of the Best Workplaces™ in Canada for women, youth, and inclusion, reflecting its commitment to a supportive and rewarding experience for all employees.

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