Sr Manager, Multicultural Banking - Scotiabank, Toronto

AI Summary

Scotiabank in Toronto, Ontario, is seeking a Senior Manager, Specialty Segments - Multicultural Banking. This role leads the national expansion of the Bank’s Multicultural Banking program, defining and executing a comprehensive strategy to better serve diverse communities. Key duties include driving client acquisition, integrating capabilities across distribution, and building strategic partnerships. Requirements include 7-10+ years leadership experience in retail banking or strategy, with a deep understanding of multicultural client segments.

About the Role

The Senior Manager, Specialty Segments - Multicultural Banking plays a pivotal role in contributing to the overall success of priority segments for Retail Customer Growth in Canada. This position ensures that business strategies, plans, and initiatives are delivered in full compliance with governing regulations, internal policies, and procedures. The incumbent is responsible for leading the significant relaunch and national expansion of Scotiabank’s Multicultural Banking program, a critical initiative aimed at enhancing the bank's reach and service quality. This strategic role involves defining and executing a comprehensive strategy designed to better serve diverse communities across Canada, fostering stronger client relationships, driving client acquisition and primacy, and embedding robust multicultural banking capabilities across the bank's extensive distribution network. This individual acts as a vital strategic connector, bridging product, marketing, partnerships, and frontline teams to ensure the development and implementation of culturally relevant, scalable, and commercially impactful solutions that resonate with various client segments.

Key Responsibilities

This role encompasses a broad range of responsibilities, starting with the end-to-end relaunch of the Multicultural Banking program, including its strategy, value proposition, and go-to-market approach. A key aspect involves defining priority segments and communities based on thorough market opportunity analysis, demographic trends, and evolving client needs, subsequently developing a clear multi-year roadmap for sustainable growth and brand relevance. The Senior Manager will drive the integration of the Multicultural Banking strategy across Retail, Commercial, and other key distribution channels, partnering with regional leadership and frontline teams to embed program execution into daily sales and advisory practices. This includes designing culturally relevant banking solutions, advisory models, and client experiences tailored to diverse communities, leveraging insights and data to understand client behaviours and barriers to engagement. Furthermore, the role involves identifying, building, and managing strategic partnerships with community organizations and external stakeholders to drive awareness and trust within key communities, collaborating with internal teams to amplify reach and impact. Performance management and governance are also crucial, involving the establishment and tracking of key performance indicators to measure program effectiveness and client outcomes, ensuring all initiatives align with regulatory requirements and internal risk frameworks.

Skills and Experience

To succeed in this challenging and rewarding role, candidates should possess 7–10+ years of leadership experience within retail banking, strategy, or segment management. A strong background in developing and executing national strategies across multiple channels is essential. The ideal candidate will demonstrate a deep understanding of diverse and multicultural client segments and market dynamics, with a preference for Canadian context experience. Proven ability to build partnerships and influence stakeholders at senior levels across the organization is critical, alongside strong analytical skills for leveraging data to drive informed decision-making. Exceptional communication and storytelling skills are required to articulate vision and strategy effectively. The role demands a strategic and forward-thinking individual capable of translating vision into actionable execution, who is highly collaborative with strong stakeholder management abilities. A results-driven focus on measurable business outcomes and a genuine passion for advancing financial inclusion and supporting diverse communities are key attributes for this Senior Manager position.