Social Media Manager - Later, Vancouver

About this opportunity

Later is looking for a strategic and creative Social Media Manager to join their team in Vancouver. Perfect for those seeking Later careers and technology jobs Vancouver, this role requires someone who can own client outcomes across platforms while jumping into the creative trenches when needed. You will understand what drives real engagement, guide content that performs, and know when to lead versus when to create.

Client Strategy and Outcomes:

• Act as the strategic lead for multiple brand accounts across social platforms (Instagram, TikTok, Facebook, Threads, YouTube Shorts, etc.)
• Set and track content goals aligned with client objectives (awareness, engagement, conversion)
• Communicate performance insights and next steps clearly to internal and external teams
• Anticipate client needs and proactively pitch new ideas, formats, and campaigns

Creative Oversight:

• Guide the content process from concept to execution—briefing creative teams, reviewing deliverables, and ensuring everything is on-brand and on-strategy
• Ensure content feels social-first, timely, and tailored to each platform
• Collaborate closely with design, video, and influencer teams to bring ideas to life

Hands-On Execution:

• Jump in to write copy, storyboard content, or shoot quick iPhone videos when needed
• Engage in community management—responding to comments, shaping tone, and joining real-time cultural conversations
• Post live during events, drops, or key cultural moments when applicable

Qualifications

To qualify for these Later jobs, applicants should possess the following skills and background:

• 5+ years proven experience as a Community Manager, Social Media Manager, or similar role with a strong focus on content creation and community engagement.
• Proven track record of independently managing and growing a social media presence for a large B2C brand.
• Must have previous agency experience managing client relationships.
• Excellent content creation skills including exceptional writing and editing skills, with the ability to adapt tone and style for different platforms and audiences.
• Comfortable digging into performance data and analysis and using those insights to adjust strategy and report on overall impact.
• A natural desire to be active on social media is essential, we are looking for candidates who live and breathe social media trends.
• Ability to think creatively and generate innovative content ideas.
• Experience with social media management tools (e.g., Later, Hootsuite, Buffer, Sprout Social) is a plus.
• Strong organizational skills and the ability to manage multiple projects simultaneously.
• Bachelor’s degree in Marketing, Communications, or a related field is preferred.

Your impact

As part of the Services Team, you will create scroll-stopping content and drive real engagement for clients. You will act as a hybrid thinker who is equally strategic and creative, comfortable leading client conversations and presenting performance insights while easily flexing between overseeing a team and rolling up your sleeves.

Benefits

Later takes a market-based and data-driven approach to compensation, benchmarking salaries against market Total Cash Compensation for the geographic location of the job posting. Permanent team members are eligible to participate in various benefits plans as part of their overall compensation package.