Senior Consultant Customer Performance - Canadian Tire, Toronto

What you'll do

The Customer Strategy and Enablement team plays a key role in enabling Customer-Centric Growth and CTC’s continued evolution toward becoming a more customer-focused organization. As a Senior Consultant, Customer Performance, you will deliver insights, performance measurement, and strategic analysis to support customer-focused business decisions while partnering with cross-functional teams.

• Develop and maintain monthly and quarterly customer performance scorecards, dashboards, and KPI reporting for senior leadership forums with a high degree of accuracy and timely delivery.
• Build clear customer performance narratives that synthesize KPI results, customer trends, key drivers, risks, opportunities, and business implications.
• Monitor customer acquisition, retention, engagement, loyalty, and related performance metrics.
• Track progress against strategic objectives and connect customer insights to broader CTC, BU, loyalty, customer experience, and commercial priorities.
• Analyze customer, market, competitive, loyalty, brand, and business performance data to uncover actionable insights.
• Conduct deep-dive analyses to explain performance drivers, root causes, and business outcomes.
• Translate complex findings into concise, executive-level recommendations that support planning and decision-making.
• Monitor competitive benchmarks, industry trends, and emerging measurement approaches to improve insight delivery.
• Partner with Decision Support, Analytics, Loyalty, Marketing, Customer Experience, Merchandising, and other business functions.
• Work with cross-functional partners to assess performance movement and translate findings into actionable recommendations.
• Present insights and recommendations to senior leaders and business stakeholders.
• Act as a trusted advisor on customer performance, measurement, and insight interpretation.
• Support the evolution of customer performance routines, including scorecards, dashboards, templates, timelines, governance processes, and leadership forums.
• Contribute to annual and multi-year customer experience and engagement target-setting through metric definition, baseline analysis, tracking, and strategic alignment.
• Evaluate the effectiveness of marketing, loyalty, and customer experience programs.
• Improve reporting processes, measurement frameworks, analytical methodologies, and insight-sharing formats.
• Leverage approved corporate tools, including Copilot, to improve efficiency, reporting automation, and data accessibility.

Skills and experience

• University or college degree, or equivalent experience.
• 5+ years of relevant experience in business analytics, customer insights, loyalty data, CX strategy, performance measurement, or a related field.
• Strong analytical and problem-solving skills, with the ability to synthesize large datasets into clear business stories.
• Strong written, verbal, presentation, facilitation, and interpersonal skills.
• Understanding of financial performance, commercial analytics, or business performance measurement is an asset.
• Experience with process development, reporting routines, and timeline management.
• Proficiency in Excel, Power BI, SQL, or other analytical and reporting tools, including application of AI functionalities for relevant work areas.

About the employer

Canadian Tire Corporation, Limited is one of Canada's most admired and trusted companies, featuring more than 90 Owned Brands, over 1,600 retail locations, financial services, e-commerce capabilities, and market-leading merchandising strategies. The company is committed to fostering a diverse and inclusive environment where belonging thrives, respecting individual differences, and helping make life in Canada better.

Compensation and perks

• Broadband salary range of $64,000 – $106,000, with a typical hiring range between $64,000 and $90,000.
• Comprehensive benefits and retirement programs.
• Performance incentives and Continuing Education Programs.
• Other perks to support your well-being, including store discounts and supported learning through the Triangle Learning Academy.
• Career growth opportunities and wide-ranging career paths across the family of companies.
• Enhanced flex benefits program offering mental health benefits in the amount of $5,000 per year for benefits-eligible employees and their families.