Field Marketing Manager - Microsoft Canada, Toronto

About this opportunity

Microsoft Canada is hiring a Field Marketing Manager to serve as a strategic marketing partner to Canadian and U.S. Operating Units. This role connects corporate marketing investments with field sales priorities to drive customer engagement, pipeline creation, executive relationships, and business growth. The position acts as the primary interface between the Central Marketing Organization, sales leadership, GTM teams, executive stakeholders, and worldwide marketing teams.

Key duties

The responsibilities span strategic planning, execution, and cross-functional collaboration across several key areas:

• Lead strategic marketing planning in partnership with Canada and U.S. OUs, Segment GTMs, CPEMs, and sales leadership to align marketing priorities, investments, and execution plans with business objectives.
• Drive customer engagement through Microsoft's flagship and cornerstone moments, including AI Tour, Ignite, Build, Frontier Transformation Week, industry events, and local executive engagement programs.
• Develop and execute local and industry-specific engagement strategies, including first-party, third-party, ancillary, executive, and account-based marketing programs designed to increase customer engagement and influence pipeline.
• Partner with sales teams to activate marketing-engaged accounts, translate customer signals into seller actions, and identify opportunities to accelerate pipeline creation and account engagement.
• Provide Voice of the Field feedback to corporate and integrated marketing teams, ensuring campaigns, content, and investments reflect customer and seller needs within the U.S. market.
• Lead executive stakeholder engagement across OUs, supporting customer meetings, executive sponsorship opportunities, industry moments, and strategic customer conversations.
• Manage marketing business reviews, planning rhythms, performance reporting, and recommendations using customer insights, engagement analytics, and business performance data.
• Coordinate cross-functional execution across marketing, sales, communications, events, operations, analytics, and world-wide teams to ensure seamless delivery of marketing programs and customer experiences.

Who we're looking for

Candidates must meet minimum educational and professional experience requirements, with additional preferred qualifications available:

• Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years integrated marketing, event management, program management, marketing operations, or related work experience OR equivalent experience.
• Master's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 6+ years experience in integrated marketing, event management, program management, marketing operations, or related work OR Bachelor's Degree in the same fields AND 8+ years integrated marketing or related work experience OR equivalent experience.
• Proficiency in English is a bona fide occupational requirement due to technical and specialized tasks requiring the use of English. Proficiency in verbal and written communication in French is considered an asset.

Perks and benefits

Microsoft Canada provides a competitive base pay range for this field integrated marketing role across Canada, set between CAD $96,000 and CAD $177,600 per year, along with equal employment opportunities for all qualified candidates.